The innovative formula and brush design are what sets Lancome apart from the competition. The unique “3D fiber” brush helps to separate each lash while coating them with intense black pigment, giving you an even and full look without clumping or flaking. The waterproof formula lasts all day long without smudging or running, so you can feel confident knowing your makeup will stay put no matter what life throws at it. What really makes Lancome stand out from other mascaras is its conditioning benefits. Its nourishing ingredients help to strengthen, protect and condition your lashes so they remain healthy even after regular use of the product. Plus, it’s designed to be easily removed with warm water at the end of the day no need for harsh makeup removers that can strip away moisture! It’s easy to see why everyone needs this miracle mascara in their makeup bag it gives amazing coverage while still being gentle on your lashes thanks to its special conditioning properties. With such a wide variety of available shades and formulas, there’s sure to be one that perfectly suits your individual style! So if you’re looking for a reliable yet luxurious mascara that won’t let you down no matter what life throws at it, then don’t settle for anything less than Lancome!